About
We create races worth remembering.
Momentm Events creates bold endurance events with better concepts, stronger communities and a runner experience that goes beyond the start and finish line.
Our vision is simple:
Creating memorable experiences for endurance runners.
Our purpose is to take traditional event formats and put a twist on them. Sometimes that means reimagining the entire race concept. Sometimes it is the small details that make the experience feel completely different.
Before the race. During the race. After the race.
Every moment matters.
Why Momentm Events?
Endurance sport has changed.
More people are running marathons, taking on ultras and looking for challenges that push them beyond what they thought was possible.
There are already some brilliant races out there. But we believe the overall experience can be even better.
Clearer communication before the event. More energy and atmosphere on race day. Creative details runners want to talk about afterwards. Most importantly, a genuine community built around every event.
We do not want to create more of the same.
We want to create races people remember.
Meet our Race Director
Meet Jordan
Founder and Race Director
I started running five years ago. Since then, running has taken me from marathons to 50K races, overnight BYU challenges and multi-day ultras across the Sahara Desert.
I love the challenge, the community and the way an event can bring complete strangers together around one shared goal.
But I also come from the other side of events.
I previously built my own business creating memorable experiences and activations for global brands including Nike, adidas, Sports Direct, Pepsi MAX and MTV(remember them).
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That experience taught me that memorable events do not happen by accident.
They are created through the concept, the communication, the atmosphere and hundreds of small moments that make people feel part of something.
Now, I want to bring that thinking into endurance sport.
The races I have taken part in have given me some incredible experiences. They have also shown me where things could be done differently, particularly across the full runner journey before, during and after race day.
Momentm Events brings together my experience as a runner, entrepreneur and event creator.
The aim is not to make events bigger for the sake of it - It is to make them better.
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My Recent Races
Every event has helped shape what Momentm Events will become.
Traditional formats. Unexpected twists. Unforgettable experiences.
Edinburgh Marathon 2026
Lone Wolf 24-Hour Ultra 2026
Ultra X Morocco 2025
Wild Deer 50K 2025
Nu Limits 8-Hour Ultra, Gullane 2025